Accuracy • Independence • Integrity

October 19, 2020   |   Ithaca, NY



%image_alt%While buying someone a drink is traditionally something done in coffee shops and bars, Pepsi’s new social vending machines are letting drinkers share soda from street corners and hotel lobbies. Once a customer buys a soda for a friend, the machine sends a personalized text or video message to the drink recipient with a code for a free soda redeemable at any other location. Drinkers can also perform “random acts of refreshment” by buying an extra soda at a specific spot so the next costumer doesn’t have to pay. Who says hydration has to be lonely?

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