Senior Zack Wilson and junior Billy Feldman took the top prizes of $5,000 from among the 99 entries in this year’s CellFlix competition.

CellFlix is the first student cell phone festival in the country, introduced last year by Dianne Lynch, dean of the Roy H. Park School of Communications. The festival invites high school and college students to submit 30-second films shot on cell phones.

“[CellFlix] was motivated by an understanding or a realization that multimedia and mobile delivery are as much a part of our media environment now as television and radio ever were,” Lynch said.

Wilson, a television-radio major, was one of 11 semifinalists selected by three judges from Ithaca College. Rodd Perry ’90, CEO and creative director of The Ant Farm, and Russell Harnden III ’90, senior editor for Toy Box Entertainment, selected the winner. Wilson’s film, “Assisted Living,” is based on a patient in a nursing home and her interactions with a young nurse.

“The shortest I have [made] before this was seven minutes,” he said.

Feldman, a film, photography and visual arts major, won the $5,000 Texas Instruments Audience Award for “Shellfish,” which earned 3.28 out of 4.0 points based on online votes.

“I’m planning to buy a camcorder, [and] I will have the opportunity to make more films,” he said.