Though the notion of colorism is not talked about as often in the western world, ideas of beauty and femininity have been directed by a European mindset for centuries.

Jason Wu, up and coming designer best known for creating the floral vision that Michelle Obama wore to the 2009 Inaugural Ball, is the latest in a string of designers (like Missoni, Alexander McQueen, Thakoon and Stella McCartney to name a few...) to join forces with Target (read: Tar-jey, since they're so fancy with their…